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New career paths: Colleges now offer degrees in influencing and AI

NPR | By Wailin Wong,

Ricky Mulvey

Published October 9, 2026 at 1:22 AM PDT

What do influencing, AI and health sciences have in common? They're all degree programs colleges have launched in the last few years to attract students looking for a new career path. The Indicator explores how colleges are rethinking degree programs for a changing job market.

Wailin Wong

Wailin Wong is a co-host of The Indicator from Planet Money.

Ricky Mulvey